Client's challenge

To animate the range of Total lubricants and to create traffic in the Citroën garages.

Our solutions

- Setting up of an Instant win game in the Citroën car dealers.
- The consumer brings the car for service in a Citroën dealer and the dealer uses a Total lubricant. The consumer uploads his proffs of purchase on the dedicated website to find out if he has won.
- The winners receive their Cartavenue© at home (loaded from 20€ to 100€).

Ver other realisations